Like everywhere in the world, social media is ingrained in Latin American society. WhatsApp is everywhere, and not only a means to communicate with friends, but […]
Spanish uses both a formal and informal word for “you.” In your Hispanic marketing and communications, it’s important to use the appropriate form. Unfortunately, the best […]
With more than 460 million Spanish speakers in the world, there inevitably exists an endless array of differences. This is the first part of a series […]
The short answer is a lot. Hispanic marketing and multicultural marketing are essential components of any successful marketing strategy today, particularly amid changing demographics. Denny’s has […]
If your nonprofit organization is lucky enough to have a Spanish-speaking volunteer, that person could potentially be a great resource as an English to Spanish translator, […]
You’ve decided it’s important to include Spanish content in your marketing efforts. As 41 million people in the U.S. speak Spanish at home, this is an […]
Social media is an integral part of any marketing and communications strategy. It allows us to engage with our audiences in a more personal and direct […]